So you would like to start your own business, but not quite sure where to start. Do you want to buy into a small business Franchise, or start an Online Business?
I have put together a line by line assesment. foremost and most apparent, with a small business brick and mortar franchise, your marketplace is limited. A global market is yours to be had with an online business. What about initial cost? A small business brick and mortar Franchise
has an purchase Franchise fee from $10,000 to $1.1 million. In additon to a reserve that is normally required of $50,000 to $250,000. With an Online Business, up front and marketing cost $500 to $25,000. A reserve is not crucial because there are many effective ways to market online that have little or no cost, but I would suggest $1,000 to $5,000. A faster return on investment and more marketing options will be available.
Return on investement with a brick and mortar franchise average 3-5 years. With an Online Business it is 2 to 12
months. This needs some added explanation or foot note. One thing I learned in my real estate franchise is that when I got to the point of profitability, space and expansion ability had also been reached. So the only way to increase profits was to get bigger or take on another location (franchise). In other words, the only way to grow was to go back into the red. The other thing that happened is focus was turned to furniture, design and negotiating leases, hiring new employees and missing from the major source of profit.